Better Homes and Gardens Real Estate

Award-Winning Vaughn Team Aligns with Better Homes and Gardens Real Estate Hometown Connection

PARSIPPANY, N.J. and CLARKSVILLE, Tenn. (Nov. 19, 2009) — Better Homes and Gardens Real Estate LLC today announced the addition of The Vaughn Team, a Clarksville, Tenn.-based real estate brokerage serving Clarksville, Tennessee and Fort Campbell, Kentucky, to its growing network of agents.  The company will do business as Better Homes and Gardens Real Estate Hometown Connection. This brings the Better Homes and Gardens Real Estate network to nearly 80 offices with over 2,200 sales associates in 12 states. 

One-of-a-Kind Portal is Easily Integrated into the Home Buying Process

PARSIPPANY, N.J. (November 4, 2009) – Better Homes and Gardens Real Estate LLC today announced the release of its free iPhone application, Home Selection Assistant, a do-it-yourself tool that enhances the home buying experience by allowing users to gather, store, rate and share home information and images in a searchable portal. The application also offers practical home and neighborhood information consumers crave, including data on local schools, demographics, comparable home prices and more.

Richard Gregory Joins Executive Team of Growing Real Estate Brand

PARSIPPANY, N.J. (NOT FOR RELEASE) – Better Homes and Gardens Real Estate LLC today announced the appointment of Richard Gregory to its executive team as Vice President, Business Development and Internal Operations. He will report to Sherry Chris, president and CEO of Better Homes and Gardens Real Estate LLC, and oversee the development of new core service business products and solutions to increase broker profitability. He will also serve as a financial liaison within the brand, which has experienced strong growth since its launch in July 2008.

Wall Street Journal Residential Real Estate Survey Results Speak to Company’s Presence as a Powerful Consumer Lifestyle Brand

PARSIPPANY, N.J. (Aug. 26, 2009) – On the heels of its first anniversary, Better Homes and Gardens Real Estate LLC today announced its brand recognition among consumers has jumped nearly 20 percent, according to two surveys conducted in its first year. According to an Infinia Analytics report completed in May 2008, aided awareness of the brand was 49 percent prior to launch and, according to a Wall Street Journal Residential Real Estate survey released this month, two out of every three Journal subscribers surveyed (approximately 68 percent) said they are aware of the brand today. Better Homes and Gardens® Real Estate now is one of the fastest-growing brands in the industry.

Real Estate Brand Finds Powerful Niche as Industry’s Consumer Lifestyle Brand

PARSIPPANY, N.J. (Aug. 5, 2009) – Better Homes and Gardens Real Estate LLC  celebrates one year since the launch of its franchise system, with a growing network of 2,100 agents across 75 offices in 10 states. In its first year of operations, the newest national real estate franchise has surpassed expectations and gained momentum in a challenging housing market by distinguishing itself as the industry’s consumer lifestyle brand. Better Homes and Gardens Real Estate combines an iconic brand known for all things home with a next generation real estate business driven by the latest technologies, advanced agent tools and award-winning consumer marketing.