Grand Award recognizes excellence in product and service marketing
PARSIPPANY, N.J. - (Oct. 25, 2010) – Better Homes and Gardens Real Estate LLC today announced that it has received a Grand Award for its website as part of the 21st Anniversary 2010 GALAXY Awards sponsored by MerComm, Inc. The company’s website was recognized for its creativity and craft by members of the International Academy of Communications Arts and Sciences who reviewed 500 entries from 16 countries.
“An informed consumer, leveraging pervasive technology, is now driving ‘real estate 2.0,’ and we strive to have an Internet presence to address the substance and services fitting their lifestyle,” said Sherry Chris, president and CEO of Better Homes and Gardens Real Estate LLC. “We believe there is a need for active participation in the larger customer conversation through social media, innovative partnerships and collaborative marketing tools. A robust and intuitive website is essential to the home buying and selling experience.”
Aiming to go beyond the standard listing information found on other real estate industry websites, the Better Homes and Gardens® Real Estate website, http://www.bhgrealestate.com, presents remodeling tips, landscaping and “green living” guidelines and a renowned video platform -- a visual companion to the resources of the site. It offers homebuyers information on trends, schools and the community in a prospective neighborhood. Additionally, it provides helpful commentary on the process of buying and selling, financing, making an offer, closing and moving.
For more information on the GALAXY Awards, please visit MercommAwards.com.
About Better Homes and Gardens Real Estate LLC
Better Homes and Gardens Real Estate LLC is a dynamic real estate brand that offers a full range of services to brokers, sales associates and home buyers and sellers. Using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand, Better Homes and Gardens Real Estate LLC embodies the future of the real estate industry while remaining grounded in the tradition of home. Better Homes and Gardens Real Estate LLC is a subsidiary of Realogy Corporation, a global provider of real estate and relocation services. The growing Better Homes and Gardens Real Estate network includes approximately 7,000 sales associates and 180 offices serving homebuyers and sellers in 20 states: California, Florida, Georgia, Illinois, Indiana, Pennsylvania, Maine, Massachusetts, New Hampshire, New Jersey, New York, Nevada, North Carolina, Ohio, South Carolina, Texas, Tennessee, Vermont, Virginia and Washington. For more information, please visit www.BHGRealEstate.com. Better Homes and Gardens Real Estate LLC is a subsidiary of Realogy Corporation, a global leader in real estate and relocation services. [South Carolina?]
Better Homes and Gardens® is a registered trademark of Meredith Corporation licensed to Better Homes and Gardens Real Estate LLC.
Equal Opportunity Company. Equal Housing Opportunity. Each Better Homes and Gardens® Real Estate Franchise is Independently Owned and Operated.