Better Homes And Gardens Real Estate Reality Series Wins 2012 Hermes Creative Award
PARSIPPANY, N.J. - (June 19, 2012) – Better Homes and Gardens® Real Estate today announced that its original reality series, “Home, First Home℠”, received a Gold Hermes Creative Award for outstanding video/marketing communications. The online and television reality series, produced by Better Homes and Gardens Real Estate LLC in conjunction with the Meredith Video Network, features stories from first-time homebuyers across the country as well as home buying and selling advice from Better Homes and Gardens Real Estate agents. The award recipients were chosen by judges from the Association of Marketing and Communications Professionals.
“‘Home, First Home’ is an innovative series that offers viewers across the country the opportunity to share in the joy of purchasing a first home, while learning the value of selecting the right real estate professional,” said Sherry Chris, president and CEO of Better Homes and Gardens Real Estate LLC. “Branching out into the world of informative entertainment was an exciting venture and provided great value to our network of real estate agents as well as their consumers. We are thrilled to have our brand’s unique approach to communications recognized through this award.”
The aim of “Home, First Home” is to educate and entertain home buyers and sellers while providing helpful tips with specific insight for first-time homebuyers. Audiences of “Home, First Home” are invited to follow the journey of first-time homebuyers as they go through the excitement of finding the right home and community to meet their lifestyle needs. At the heart of the series is a story involving Tiffani Rios, a widowed mother of two young daughters. She and her late husband, Army Pfc. Gustavo Rios, had shared a dream of owning a house for their children to grow up in and call, “home.” When Gustavo was tragically killed in the war in Afghanistan, Tiffani was left to take care of her family and carry on this dream. The episodes chronicle Tiffani’s experience, along with the hard work of her real estate agent, Andrew Gaydosh, to turn this dream into a reality. Throughout the series, Better Homes and Gardens Real Estate agents provide advice about the entire home buying and selling processes, which can be viewed both online at http://www.youtube.com/bhgrealestate and on The Better Show.
For more information on Home, First Home, visit http://www.bhgrealestate.com/. For more information on the Hermes Awards, visit http://www.hermesawards.com/home.
About Better Homes and Gardens Real Estate LLC
Better Homes and Gardens Real Estate LLC is a dynamic real estate brand that offers a full range of services to brokers, sales associates and homebuyers and sellers. Using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand, Better Homes and Gardens Real Estate LLC embodies the future of the real estate industry while remaining grounded in the tradition of home. Better Homes and Gardens Real Estate LLC is a subsidiary of Realogy Corporation, a global provider of real estate and relocation services. The growing Better Homes and Gardens Real Estate network includes approximately 7,000 sales associates and more than 200 offices serving homebuyers and sellers in 24 U.S. states (Alabama, Arizona, California, Florida, Georgia, Illinois, Indiana, Pennsylvania, Maine, Massachusetts, Minnesota, New Hampshire, New Jersey, New York, Nevada, North Carolina, Ohio, Oregon, South Carolina, Texas, Tennessee, Vermont, Virginia and Washington) and in Canada. For more information, please visit www.BHGRealEstate.com.
Better Homes and Gardens® is a registered trademark of Meredith Corporation licensed to Better Homes and Gardens Real Estate LLC and Realogy Corporation and used with permission. Equal Opportunity Company. Equal Housing Opportunity. Each Better Homes and Gardens® Real Estate Franchise is Independently Owned and Operated.