With the October 2007 announcement of a 50-year agreement to license the Better Homes and Gardens® Real Estate brand from Meredith Corporation (NYSE: MDP), Realogy Corporation, a global provider of real estate and relocation services, entered into a new era of service for consumers across the nation.
The result: Better Homes and Gardens Real Estate LLC, a new international residential real estate franchise company with a growing network of the industry’s leading professionals. These agents combine a respect for the tradition of home ownership with an eye on innovation to deliver an exceptional real estate experience. Knowledgeable counsel, strong negotiation skills, and overall excellent customer service experience are the trademarks of the new Better Homes and Gardens Real Estate LLC team.
Complementing this team is www.bhgrealestate.com, your premier online destination for a treasure trove of market and community information, easily accessed and leveraged through the site by you, the consumer. Moreover, the site is also offering “green” information and resources that reflect the rising tide of environmental awareness and wholehearted acceptance of these trends by current and potential home owners. We believe that home with the most value—whether newly built or renovated—is one that takes full advantage of the latest in technology, planning, and common sense, while protecting the environment for years to come.
Consider the foundation upon which our new brand has been built. The Better Homes and Gardens name has been a staple of American life since its inception in 1924. Today, the magazine alone boasts a circulation of 7.6 million and a readership of nearly 40 million, and was named "Magazine of the Year" for 2007 by Advertising Age.
We also have how-to articles ranging from remodeling your home to living “green” available on our “Live” section. That, plus the latest on housing trends, school ratings, community amenities and aids, and overall demographics will ensure that our story is your story, and both are happy ones in the years to come!
